Videos like Never Gonna Give You Up and Baby Shark garner billions of views. But how do these views apply to making money? Let’s dig in.

Youtube Videos like Never Gonna Give You Up and Baby Shark are known to everyone – but how much money do these viral clips make? Ever since people learned to make money from sites like YouTube, Instagram, TikTok, etc., there has been a constant desire to know exactly how much online creators are getting paid. People regularly flood comment sections asking these questions, there are videos devoted to guessing these things, and it’s a never-ending cycle.

In the case of YouTube in particular, monetization works in different ways. For many channels / videos, the main profit comes from advertising revenue. If ads are played before, during, or after a YouTube video, the creator receives a small portion of the advertising revenue from YouTube. In addition to advertising money, many YouTubers have also started using sponsorship to increase their income. When a video is sponsored by a company like Hello Fresh, Nord VPN, etc., that company paid the YouTuber directly to be featured in their video. Add in things like merchandise, YouTube super chats, and channel memberships, and there are several ways for a YouTuber to make money.

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Along with certain YouTubers, it’s also fun to think about how much money viral videos made. There are 1, 2, and 3 billion views of videos on YouTube – and those numbers are increasing with every day that goes by. How much money do the videos that have been hit particularly hard make? While YouTube doesn’t publish these numbers, there are other ways it can get a general estimate of these earnings. Take the Influencer Marketing Hub, for example. The YouTube Money Calculator can be used by anyone to enter a YouTube video url and see the estimated video earnings. Influencer Marketing Hub bases these estimates on a few things, including the 45 percent cut Google is taking from total advertising revenue. It is also assumed that everyone who has seen the video has seen the ads it contains and that the advertiser is paying the average cost per thousand views (CPM) of $ 7.60.

How much money you never gave up and made Baby Shark

With that in mind, how much does the YouTube Money Calculator estimate that some of the most viral videos have made? With just over 1 billion video views, the official music video for Rick Astley’s Never Gonna Give You Up apparently made $ 2 million – after Google slashed 45 percent! That’s $ 2 million for a video uploaded in October 2009, but that’s still a fair bit of change for a single video.

The revenue gets even crazier with a video like the official Baby Shark Dance, which has just over 9 billion views at the time of publication and is the most watched video on all of YouTube. The YouTube Money Calculator estimates it made a whopping $ 17 million – even though it wasn’t uploaded until June 2016. Again, that’s the case after Google made its 45 percent cut, assuming advertisers are paying the average CPM of $ 7.60 (which could be higher in the case of a.). Video like this).

While only a small fraction of YouTube videos show the success of Never Gonna Give You Up and Baby Shark, it is more than impressive that a single video can generate such high numbers. And as these videos are available 24/7 on YouTube and are getting more views every second, that revenue continues to grow as well. The YouTube code is hard to crack, but the rewards are ample for someone who does so.

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Source: Influencer Marketing Hub

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About the author

Joseph Maring
(610 articles published)

Joe has been actively writing and speaking about consumer tech since 2012. His greatest passion are smartphones, but he likes to talk you over almost anything with a CPU. He lives in Kalamazoo, MI with his wife, two cats, and a pit bull / boxer mix.

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