Pizza Pizza launches PZA Pizzeria concept in Mexico

Pizza Pizza Limited has opened two PZA Pizzeria restaurants in Guadalajara and Ajijic, Mexico. PZA Pizzeria is an affiliated brand of Pizza Pizza Limited, according to a press release.

PZA Pizzeria will serve pizza by the slice as well as beer from Grupo Moctezuma and soft drinks from The Coca-Cola Company.

“This is a significant milestone for Pizza Pizza Limited,” Paul Goddard, president and CEO of Pizza Pizza Limited. “For the first time, we’re bringing our unique combination of quality, service and value to an international market. We’ve created a new brand for Mexico and other international markets — PZA Pizzeria — which ties back to our Canadian heritage, our PZA stock ticker, and introduces pizza lovers in Mexico to a new approach to fast, fresh, delicious pizza. Our wide selection of pizzas, signature chicken products and famous slices is a proven formula that we look forward to bringing to Mexico and beyond.”

The master franchisee of PZA Pizzeria in Mexico is Food Gurú, a multi-brand franchise operator in Mexico with deep QSR experience.

“As we continue to expand, it’s important that we have the right partner to offer quality, value, convenience and unique choices for our customers,” Ricardo Aldrete, Food Guru’s founder and president said in the press release. “PZA Pizzeria’s parent brand is trusted by millions of Canadians and, with us, has created an experience that we know pizza fans here in Mexico will love.”

Food Guru plans to open three PZA Pizzerias in Guadalajara and five in all this year.

Pizza Pizza has more than 730 restaurants across Canada.

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